Virage Labs

Privacy Policy

Privacy Policy

This Privacy Policy details how your personal information is collected, used, and shared when you visit or make a purchase from

What information do we collect?

When you visit the Virage Laboratories Inc. website, we certain information is automatically collected about your device, including information about your web browser, IP address, time zone, and certain cookies that may be installed on your device.  As you browse the Site, we will also collect information about the individual web pages or products that you view, the source websites and/or search terms that referred you to the Site, and information about how you interact with the Site. This automatically collected information is referred to as “Device Information” below.

Device Information is collected using the following technologies:

  • Cookies, which are data files that are placed on your device or computer and typically include an anonymous unique identifier. For further information about cookies, and ways to disable or monitor cookies, please visit
  • Log files track events or actions taking place on the Site, and may include data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
  • Web beacons, tags, and/or tracking pixels may also be used.  These tools are used to record information about how you browse our Site.

When you make or attempt to make a purchase from our Site, certain information is collected from you, including your name, billing address, shipping address, payment information (e.g. payment type and provider), email address, and phone number, as well as the details of what you purchased or put in your cart. This information is referred to as “Order Information”.

Collectively, Device Information and Order Information are referred to as Personal Information throughout this Privacy Policy.

How do we use your information?

Order Information that is collected is used to fulfill orders placed through the Site (including processing payments, shipping logistics, and providing invoices, order confirmations and/or updates).  We also use this Order Information to:

  • Screen orders for potential fraud or other issues
  • Depending on the preferences you have indicated, provide information or advertising pertaining to the products and/or services we offer.

Device Information is collected to screen for potential fraud (in particular, IP addresses and associated geocoding), and to improve and optimize your browsing experience on our Site (including analytics about how customers interact with our Site, and to evaluate the impacts of marketing and/or advertising efforts).

Sharing your information with third parties

Your Personal Information may be shared with third parties who provide services based on analysing that information (e.g. the uses described above).  We use Jetpack and WooCommerce to collect and analyse Personal Information for the purposes of marketing, business planning, inventory management and product management.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Can I opt out?

We do not alter our Site’s data collection and use practices based on Do Not Track being enabled within your browser.  As collection of much of the Personal Information detailed above is necessary to operate our Site, collect payment, and fulfill orders, we cannot offer an option to opt out.

What are my rights?

If you live in a member country of the European Union, you have the right to view Personal Information belonging to you and stored by our Site, and to ask to correct, update, or delete it. If you would like to exercise this right, please contact us through the contact information below.

In addition to the above, if you are a resident of the European Union, please note that the collection of your personal information is undertaken in order to fulfill contracts we may have with you (e.g. your order on our Site), or otherwise to operate our business and pursue legitimate business interests as detailed above. Finally, note that such Personal Information will not be stored within the European Union, and will be transferred to Canada or the United States, depending on our web hosting arrangements.

How long will you keep my information?

When an order is placed through our Site, your Order Information will be maintained for our records (including for warranty purposes) unless and until you specifically ask us to delete this information.

Changes to this policy

We may update our Privacy Policy from time to time as our operations and infrastructure change, or in order to reflect legal or regulatory changes.


For further information about the privacy practices of Virage Laboratories, to view , modify or request the deletion your data (as an EU resident), or for any other reasons, please e‑mail us at